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If I could turn back time…

Press release   •   Nov 23, 2015 10:51 GMT

  • X Factor fans would like to ‘scroll back’ Jedward going through (13%)
  • The Apprentice was crowned the number one show that Brits are most likely to scroll back to catch-up on (23%)
  • TV is important to the nation - fear of missing out (FOMO) has led one in seven of us to ditch a major social occasion so not to miss something on the ‘box’ - over half (56%) have skipped out on meal with family or friends
  • The survey is to mark the launch of YouView on Sony BRAVIA TVs, which allows users to scroll back up to a week, so you never have to miss a moment.

Almost six in ten (59%) admit they don’t like missing big TV moments, with telly fans left feeling frustrated (57%) or even upset (23%) if they miss a major moment on the small screen. When FOMO strikes, one in five (21%) Brits admit they feel frustrated if they are not able to catch up right away.

Spoilers are a major bugbear for the nations’ TV fans, with three in ten (29%) stating that spoilers are their biggest frustration when it comes to TV watching. Men are less likely to care about missing a big moment on the small-screen – 41 per cent of men vs 31 per cent of women.

Of those who have experienced TV show ‘spoilers’, leaks on social media, such as Facebook or Twitter, are not surprisingly the most common source (36%), followed by reading about it online, in print or seeing something on TV (35%), and overhearing it when out and about in public (12%).

If we could ‘scroll back’ moments in our lives, the majority of us (20%) would be mindful to save more money, or if we could do it again differently, Brits say they’d choose another career path (14%), study harder at school (8%), not worry as much (8%), and make better love life decisions (7%).

Over half (55%) of Brits admit to changing their plans because of TV scheduling. Almost one in five (18%) are guilty of changing plans once or twice a week. In fact, 14% of Brits have missed a major social occasion because they didn’t want to miss a something on TV – occasions include dinner with nearest and dearests (56%), a night out with friends or family (40%), a birthday party (20%) and even a wedding (10%).

Louis Walsh, TV personality and Pop Manager comments: “If I could ‘scroll back’ to a moment on TV, I ask myself, would I have put Jedward through to the finals on X Factor? I probably would… This week though – I’d definitely flash back to Olly’s blunder on Sunday’s show and help him get out of that muddle! There have been some amazing moments on TV and with YouView now on Sony BRAVIA TVs, you never need miss a moment and you can re-watch it again and again.”

The poll of 2,000 people also reveals the iconic TV moments that Brits would most like to re-watch, with Del falling through the bar in Only Fools and Horses crowned the number one moment (29%). Other TV moments that are close to the nations’ heart, which could be watched over and over again, include major sporting celebrations, such as Andy Murray winning Wimbledon in 2013 (16%) and the Olympic Opening Ceremony (15%).

Sony is the first TV maker to integrate and offer YouView to UK consumers. The inclusion of YouView on Sony BRAVIA TVs provides Sony customers with a seamless combination of live and catch up TV through the award winning scroll back user interface. With a full suite of public service broadcaster players available from launch, users will have access to more than 17,000 films and TV shows.

– Ends –

Notes to Editors

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About Sony Corporation

Sony Corporation is a leading manufacturer of audio, video, game, communications, key device and information technology products for the consumer and professional markets. With its music, pictures, computer entertainment and online businesses, Sony is uniquely positioned to be the leading electronics and entertainment company in the world. Sony recorded consolidated annual sales of approximately $68 billion for the fiscal year ended March 31, 2015. Sony Global Web Site: http://www.sony.net

About YouView

YouView is a joint venture bringing together some of the UK’s leading media businesses. The shareholders include BBC, ITV, Channel 4, Channel 5, BT, TalkTalk and Arqiva.

Launched in 2012, YouView has seen rapid growth in connected devices with just over 2million households across the UK enjoying the service.

YouView is available via retail, BT, TalkTalk and Plusnet as well as via Sony Bravia 2015 Television.

For more information visit: youview.com, @youview and facebook.com/youview. 

About Sony Corporation

Sony Corporation is a leading manufacturer of audio, video, game, communications, key device and information technology products for the consumer and professional markets. With its music, pictures, computer entertainment and online businesses, Sony is uniquely positioned to be the leading electronics and entertainment company in the world. Sony recorded consolidated annual sales of approximately $68 billion for the fiscal year ended March 31, 2015. Sony Global Web Site: http://www.sony.net/

“Sony”, “WALKMAN”, “Cyber-shot”, “Handycam”, “α”, “BRAVIA” and “Xperia”  are registered trademarks or trademarks of Sony Corporation. All other trademarks or registered trademarks are the property of their respective owners.