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10,000,000-strong with no sign of slowing

Press release   •   Jan 31, 2012 04:00 GMT

Sony today announced that over ten million pieces of 3D content has been viewed on “3D Experience” in the last six months worldwide.

“3D Experience” is a free, on-demand streaming service available through Sony’s 3D capable BRAVIA LCD TVs*2, 3D capable Blu-ray Disc Players and Blu-Ray Disc Home Theatre Systems*3, offering an environment where customers can actively discover and enjoy 3D content. The service launched in July 2011 in five countries, and is now available in 60 countries. It currently has over 50 titles with plans to expand to 100 titles by Spring 2012*4

“3D Experience” offers an extensive range of promotional video clips and trial content such as movies, music, sports, PS3 games and documentaries all in stunning, high-quality 3D. It also includes highlights from Sony Pictures Entertainment’s unreleased blockbuster titles such as ”The Amazing Spider-Man™” and Arthur Christmas™”.

Edd Uzzell, Sony Home Entertainment Category Development Manager, commented: “Consumers are not just looking for great electronics, they’re also after great entertainment experiences and Sony is in the perfect position to provide that. Sony Entertainment Network makes it easy to catch up with your favourite TV programmes or the best movies and music at the touch of a button and providing fast, free access to 3D content showcases the capabilities of the platform.

Sony will continue to add even more free 3D content to provide an environment where users can actively discover and enjoy a variety of 3D content to further enrich their 3D entertainment experience.